Audits

Ensure your online presence is 'planner ready'

Planner-Ready Audit

Website & Social Media Review for Wedding Professionals

Being good at what you do isn’t always enough to be recommended.

Wedding planners don’t just look at your work — they look for clarity, professionalism, and ease.

If they can’t quickly understand what you do, where you work, and whether you’re a safe pair of hands, they’ll move on.

The Planner-Ready Audit is a focused, honest review of how your business currently shows up to planners — and what might be quietly holding you back from referrals.


What This Audit Is (and Isn’t)

This is:

  • a professional, planner-led perspective

  • specific, practical feedback

  • focused on referrals and recommendations

  • grounded in real industry behaviour

This is not:

  • generic marketing advice

  • an SEO or algorithm audit

  • a design critique for the sake of aesthetics

  • a content strategy or posting plan

The question we’re answering is simple:

“If a planner landed here, would they feel confident recommending you?”


What I Review

Depending on the option you choose, I’ll review:

 

Your Website

  • Is it immediately clear what you do and where you work?

  • Would a planner understand when and how to recommend you?

  • Does your tone signal professionalism and collaboration?

  • Are there any friction points or missing information?

  • Does your work and language align with planner-led weddings?

Your Social Media Presence

  • What impression does your profile create at a glance?

  • Are you visible in the right way — or just busy?

  • How does your language, tagging, and crediting land?

  • Would a planner feel confident sharing your name?


What You’ll Receive

✔ A written audit (PDF or Google Doc)
✔ Clear, prioritised feedback — no overwhelm
✔ Specific suggestions you can implement immediately
✔ Insight into how planners are likely reading your presence
✔ A referral-focused perspective, not a marketing one

This is about refinement, not reinvention.


Audit Options & Pricing

Website Planner-Ready Audit

£75

A focused review of your website through a planner’s lens.

Best if you want to:

  • understand first impressions

  • improve clarity and positioning

  • remove friction that blocks referrals


Social Media Planner-Ready Audit

£75

A review of your Instagram (or primary platform) from a planner’s point of view.

Best if you want to:

  • feel more confident about how you show up

  • understand what planners actually notice

  • refine, not overhaul, your presence


Complete Planner-Ready Audit (Website + Social Media)

£135 (save £15)

A combined review for suppliers who want the full picture.

This is the most popular option for wedding pros who are serious about referral-led growth.


How It Works

Choose your audit option and complete a short intake form. You will then receive your audit within 7–10 working days. To book your audit, please email hello@thepreferredlist.co.uk

There’s no call required — just clear, thoughtful feedback you can work through at your own pace.


Who This Is Best For

This audit is ideal if you:

  • want more planner- or venue-led enquiries

  • feel unsure how your business is perceived

  • are established but want to refine your positioning

  • prefer thoughtful feedback over generic tips

You don’t need to be “luxury” or fully booked — just open to improving how you show up.


Want Ongoing Support?

These audits pair perfectly with The Preferred List Skool community, where we explore:

  • referrals and reputation in more depth

  • planner relationships and visibility

  • professional standards and consistency

Many people start with an audit, then join the community to keep momentum going.